The Value of UX

Season 2, episode 6: why do we need to think about the User Experience?

Octobot’s Design Lead, Ines Carriquiry, talks about the value that investing in UX generates in products and businesses. She tells us how the focus on user experience impacts the bottom line, who is responsible for that and what are the biggest challenges of implementing UX in development projects.

You can also read the interview in English in this blog post.

Octobot Tech Talks

Octobot Tech Talks is our podcast, a channel to share our experiences in the IT industry and tips for transforming people’s digital experiences. Talking about UX/UI design, coding, agility, teamwork and much more, we engage in conversations with developers, designers and product experts around the world.

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Get to know the routine and responsibilities of UX Designers: what they do, how they are trained, what their routine is, among other things.

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